Treating addiction in Nairobi since 2018

Primrose Rehab in Nairobi — A Centre Built by Clinicians for Kenyan Families

Primrose Rehab and Wellness opened in 2018 in Thindigua, along Kiambu Road. We treat drug and alcohol addiction and the mental health conditions that often sit beneath them — and we treat the families around them.

2018

Founded

1,500+

Clients treated

4.7★

100+ Google reviews

3B

KMPDU facility

NACADA registered

National Authority for the Campaign Against Drugs

KMPDU Level 3B

Registered medical facility

SHA insurance accepted

Social Health Authority cover

4.7 stars on Google

Across 100+ reviews

KCPA member

Kenya Counselling & Psychology

Members of the Primrose team holding a 'stop stigma' message — part of the centre's ongoing public awareness work in Nairobi.
Our story

Why we opened a rehab in 2018

Primrose was founded by clinicians who had spent years watching the same pattern repeat — families ringing around the city looking for a credentialed rehab, finding mostly custodial centres without medical oversight, and being asked to commit decisions about loved ones based on glossy brochures and unverifiable promises.

The brief was simple: build the rehab we would send our own family members to. That meant real medical licensing, a trauma-focused clinical model, the family in the room from day one, and a clinical team named in public so it could be verified.

“Treat the addiction and what’s beneath it, in one place, with one team. That was the whole idea.”

Since opening our doors in Thindigua in 2018, we have treated over 1,500 clients from across Kenya and the wider East African region. We’ve stayed deliberately small — under 30 beds — because the alternative is the conveyor-belt model that doesn’t work.

What we stand for

Four principles that decide what we do every day

These aren’t marketing values. They’re the ones we use to settle real arguments inside the centre.

Dignity, always

Addiction strips dignity. Recovery has to start by giving it back. Every interaction at the centre is built around that.

Clinical, not custodial

We treat addiction as a medical condition with a clinical answer — not a moral failing that needs containing.

Honest with families

If something isn’t working, we say so. We don’t quote success rates we can’t substantiate, and we don’t promise outcomes that aren’t ours to promise.

Family is the system

You can’t treat a person in isolation and discharge them back into the same household. The family is always part of the work.

From 2018 to today

Milestones that built the centre

2018

Primrose Rehab and Wellness opens its doors

Founded in Thindigua, Kiambu Road, Nairobi, with a small clinical team and a clear thesis: residential addiction treatment delivered to a medical standard, with the family inside the programme.

2021

Licensed as a KMPDU Level 3B medical facility

Met the Kenya Medical Practitioners and Dentist Union standard for an in-patient medical facility — meaning we can run a medically supervised detox, not just provide a bed.

2024

SHA insurance accepted

Began accepting cover under Kenya’s Social Health Authority, expanding access for working families with formal insurance.

2026

Awareness platform expansion

Public awareness work — YouTube, Facebook, the blog — scaled up alongside treatment, on the conviction that prevention is part of the job.

Accreditation

Who licenses, audits, and recognises Primrose

Every certificate is verifiable with the issuing body. Click through and check.

NACADA

Registered and audited annually. National Authority for the Campaign Against Drugs.

KMPDU Level 3B

Licensed in-patient medical facility under the Kenya Medical Practitioners and Dentist Union.

SHA

Accredited provider under the Social Health Authority. SHA cover accepted for eligible cases.

KCPA

Our psychology team is registered with the Kenya Counselling and Psychology Association.

Primrose Rehab & Wellness facility — NACADA-registered rehab in Nairobi, Kenya

Visit, ask, or just talk it through

If you’d like to tour the centre, meet the team, or just talk through whether Primrose is the right fit for someone you love — we’d be glad to. Tours are by appointment.

Available 24/7. Confidential. Free initial consultation.